Axel Hotels is the first hotel chain aimed at the gay community. Each Axel Hotel is a liberal and tolerant place where everyone is welcome irrespective of their sexual orientation. We welcome, respect and value anyone who comes here without prejudice.

Many have labeled themselves as gayfriendly. We have gone beyond that, we have turned it around and invented a new concept: Heterofriendly, or, in other words, a space conceived, developed and designed for and by the gay public, but open to everyone.