Because of World AIDS Day, this week our customers have found something different in their rooms. On their bed, they’ve found two pillows with this sentence: “SAVE YOUR ASS” with two condoms HEX.
A direct message that made our costumers think about the risks of having sex without protection. According to UNAIDS, the use of condoms is decreasing in a worrying way and this may affect the goal of ending AIDS epidemic in 2030.
Axel Hotels wants to promote fun and protection equally. “We want our customers and the LGBTQ+ community to live a full life and enjoy a sex without free of all prejudice, but in a healthy and secure way” claims Juan Julià, president of the hotel chain.